I got THE best question today about "First Pins" -
and the best way to get those First Pins on Pinterest.
So that is going to be the topic of today's email.
Pinterest has STILL been so buggy again today!
Stats are just useless - and I NEED stats to do what I do.
Between that, and a doctor's appointment, I can tell it's gonna be a long night.
Probably a long WEEKEND, but that's ok - I was off last weekend.
as for my Drs appointment - everything is fine...
just a Happy Birthday Annual Checkup =)
Alrighty, let's jump in and talk about 'First Pins'.
In yesterday's email, I said -
"Do you know what the MOST IMPORTANT PIN IS for a blog post?
The very FIRST pin made for that post url."
Meaning, the very first pin pinned for a brand NEW blog post.
The question I received today was GREAT!
(obviously, I'm writing an entire Tip email about it haha!)
M wrote in and asked this about First Pins...
Do you recommend manually creating that pin via Pinterest?
I've been in the habit of pinning directly from my blog post for the first pin.
But when I do that, it gives the pin the same title as the blog post -
and it sounds like you don't recommend that.
In my experience, that First Pin needs to be pinned in a way that allows you, the blogger, the ability to control...
If you "Live Pin" from your blog, Pinterest will use your post title and the first bit of your blog post opening.
Pinterest uses OG Tags (Open Graph Tags) like Facebook does -
meaning, Pinterest pulls the same info that Facebook would pull if you shared your post on FB.
Now, if you use Yoast or a similar SEO plugin,
You CAN give a unique title and description for social sharing.
That's a whole 'nother discussion tho...
I recommend pinning that FIRST Pin in one of 3 ways.
1 - Upload the image to Pinterest and pin it that way.
2 - Use Pinterest's option to 'Save From Site' on the Create Pin screen.
Enter your post url, pick which image, and then give it a unique title and description.
3 - Use Tailwind and change the pin title and description.
Again, in my experience...
If the first pin is "Live Pinned", the odds of your pin description being really GOOD are NOT good.
(unless you REALLY keyword stuff your opening paragraph haha!)
You want to give Pinterest the very best info you can about that specific pin image.
If you 'Live Pin' and that First Pin goes to a board that Google crawls often, you COULD have an issue with Pinterest outranking your new post.
Eventually, YES, pins from that post from you, or other pinners, will be just like Live Pins and have all your post info...
But HOPEFULLY, that won't happen until your new post has aged some and gained traction in Google.
Do you HAVE to pin your First Pin using the options above?
But I've found that it matters.
Ranking in Google is hard enough WITHOUT having to compete with your own pin on Pinterest.
and STILL dealing with that.
Once it happens, and Pinterest 'wins' in Google for your post title...
There is very little, if ANYTHING, you can do about it.
Tomorrow, February 18th is...
My 16 Year Anniversary for working online.
16 years ago, my husband walked in to find me staring at a blank white screen on my computer.
He asked - "Whatcha doin'?"
I said - "I'm making a website"
insert a few moments of silence before he asked...
My answer: 'Because I'm going to earn my living online'
"Do you know HOW to do ANY of that?"
I turned around to him - looked him square in the eye and said.
"NO. But I WILL figure it out!"
Funny how confident I sounded when inside I doubted everything I was trying to learn and do.
But he never doubted me... says I'm a little 'scary' when I've got that determined look haha!
And he was right - it took me about 18 months of ALL the hours I could muster...
and I was earning a fulltime income online.
I don't say ANY of that to brag.
In fact, I am constantly HUMBLED when I think back on these past 16 years.
I DO say all that because...
Maybe YOU are at that point where YOU are doubting everything you do - wondering if it will ever come together.
Hang in there - keep going.
There is one little 115-pound-soaking-wet Cool Chick in Georgia who has NO DOUBT that YOU can do ANYTHING you are determined to do.
If Pinterest STILL just drives you NUTS...
She is AMAZING and will get you on the right track with the right strategy.
Please do not reply to this email.
That is the BEST way to get in touch with me.
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