Looka

Small business owners: You might be about to waste thousands on the wrong kind of brand update 😬 Rebranding, redesigning, and refreshing all have their place—but picking the wrong one can set you back. In our newsletter we explain: -Which situations call for each -How big brands like La-Z-Boy and Eventbrite got it right this year -How to apply it to your own business

Brand consistency. Digital-first design. Scalable identity. These aren’t just buzzwords—they’re the building blocks behind 2025’s boldest rebrands. From Walmart to Mindbody, we’re breaking down what worked, what flopped, and what trends SMBs can take inspiration from. 📥 Grab our free download: The State of Logo Design: A Mid Year Review 👉 https://lnkd.in/gSk8b6RX #BrandStrategy #LogoDesign #MarketingTips #SmallBusinessBranding

Some big brands have redesigned their logos this year! We want to know: What’s the best logo redesign you’ve seen in 2025 so far? Drop it below ⬇️ Read about 2025's biggest logo updates here: https://lnkd.in/duGT4TC3 #logodesign #brandingtrends #logoredesign #rebrand

What do chocolate and toilet paper have in common? 🤔 They can both be sustainable, ethical, and good for you and the planet! The truth is, choosing sustainable practices isn’t just good for the Earth—it’s good business! We’re entering a new era of rising consumer needs and business opportunities. Here are the facts: 🌟 More than 80% of surveyed consumers say they are willing to pay 9.7% more for sustainably produced or sourced goods.* 🌟1 in 3 consumers surveyed prefer eco-friendly options.* 🌟67% of Americans surveyed believe sustainability should be the default for companies, with 44% advocating for the removal of unsustainable options from the market altogether.* Here are some businesses doing it right: ♻️ Who Gives A Crap– Bamboo or Recycled toilet paper that helps fund global sanitation projects and access to clean water. The business donates 50% of its profits to these projects. 50%! 🍫 Tony's Chocolonely– Taking on child labor in the chocolate industry while making some of the best chocolate out there. They’re focused on creating equality and eradicating forced labor in the cocoa industry. 👟 Allbirds - Committed to bringing natural, renewable resources and energy into footwear production - they use natural materials like wool, tree fiber, sugar cane, and trino. They’re my go-to runners! 🥑 Avocado Green Brands - A certified organic mattress brand, Avocado showcases complete transparency in materials and supply chains for their “Farm to Mattress” organic mattresses. We cover the top 10 ways to make your small business more sustainable in the link in the comments. Examples and tools included! How are you adapting to the new era of consumer needs and business opportunities? Let us know in the comments! ⬇️ *sources within link in comments #earthday #sustainability #greenbusiness #entrepreneurship

🚀 Color trends for 2025 are here! 🚀 Every year, we analyze thousands of logos in Looka’s AI-powered logo maker, study insights from Pantone, Vogue, Behr, and Pinterest, and uncover the top colors shaping branding, design, and marketing. 🎨 Here are the 6 biggest color trends for 2025: 🔴 Burning Red – The power color making bold statements everywhere. 🤎 Neutral Ground – Rich, warm tones creating a sense of trust and authenticity. 💛 Sunny & Bright – Energetic yellows bringing optimism and warmth. 🔮 Ethereal Tones – Dreamy gradients that feel futuristic and fluid. 💙 Royal Blue – Timeless, sophisticated, and a fan favorite. 🖤 Monochromatic Contrast – The bold yet minimalist trend designers love. 👉 Which color trend do you think will dominate 2025? Drop your thoughts in the comments! 📺 Watch the full video here: https://lnkd.in/gbQu9xxH #ColorTrends #Branding #Marketing #DesignTrends #GraphicDesign #Looka

No one takes a blurry logo seriously. We got sick of seeing logos in various forms of distress, so, we covered some logo size guidelines to help you add your logo to virtually (and physically) everything. Check it out! https://lnkd.in/ghQMJ2Hi

We’re thrilled to be featured in 10Web.io's list of the "Top 10 AI Tools for Digital Agencies"!  Shoutout to the other fantastic companies that made the list: BUZZai, Creatify AI, SimplifiedAI, BrightBid, QRX Technology Group Codes, Longshot Systems, You.com, and Scalenut #AI #AItools #AIdesign

Making a mood board is one of the fun parts of starting a project. But, where do you even start? We made a video that takes you through the process in an easy and structured way, so you can start realizing your bright ideas in no time 💡 Check out our “Bold, modern, and edgy” mood board, and let us know if we hit the nail on the head ✨ #branding #entrepreneurship #brandinginspiration #logodesign #brandinspiration https://lnkd.in/gfJCEu7X

If you’re looking to capture a sense of adventure, or perhaps a nostalgia for bygone days, a vintage logo is a great way to do just that. Vintage logos are a nostalgic departure from the present to some faraway time and place. This takes the form of returning to your roots through visual elements that refer to an old pedigree, heritage, or tradition. Click the link to see 30 vintage logos for your inspiration! Visit: https://lnkd.in/gYV3cawC #vintage #logo #branding #lookadesign